Privacy Policy – Fenty Beauts

At Fenty Beauts, we take your privacy seriously. This Privacy Policy outlines how we collect, use, disclose, and protect your personal information when you visit our website (fentybeauts.com), purchase our products, or interact with our services. By using our site, you agree to the terms of this policy.

1. Information We Collect

We may collect the following types of information to provide and enhance our services:

  • Personal Information: When you place an order, create an account, or contact us, we may collect details such as your name, email address (e.g., [email protected] for communications), shipping/billing address, phone number, and payment information (processed securely through third-party providers).
  • Usage Data: We automatically gather information about your interaction with our site, including your IP address, browser type, pages visited, time spent on the site, and device information (e.g., mobile or desktop). This helps us improve site functionality and user experience.
  • Cookies & Tracking Technologies: We use cookies (small data files) and similar tools to remember your preferences (e.g., saved items in your cart) and analyze site traffic. You can manage cookie settings through your browser, though disabling them may affect certain features.

2. How We Use Your Information

Your information is used to:

  • Process and fulfill your orders (e.g., shipping products, sending order confirmations).
  • Communicate with you about your purchases, account updates, or customer service inquiries (via email, phone, or SMS, if you opt in).
  • Improve our products, services, and website based on usage patterns and feedback.
  • Personalize your experience (e.g., suggesting products based on your browsing history).
  • Protect against fraud, unauthorized access, or other security risks.

3. Disclosure of Information

We do not sell, rent, or trade your personal information to third parties for marketing purposes. However, we may share your information with:

  • Service Providers: Trusted partners who assist with order fulfillment (e.g., shipping companies), payment processing (e.g., secure payment gateways), or website analytics. These providers are contractually obligated to protect your data and use it only for specified purposes.
  • Legal Requirements: If required by law, court order, or to protect our rights, property, or safety (or that of our users).

4. Data Security

We implement industry-standard security measures to safeguard your information, including encryption for sensitive data (e.g., payment details) and secure server storage. While we strive to protect your data, no online transmission is entirely risk-free, and we cannot guarantee absolute security.

5. Your Rights

You have the right to:

  • Access, correct, or delete your personal information (contact us at [email protected] to request this).
  • Opt out of marketing communications (use the unsubscribe link in emails or contact us directly).
  • Disable cookies through your browser settings (note: this may limit site functionality).

6. Children’s Privacy

Our site is not intended for use by children under the age of 13. We do not knowingly collect personal information from children, and if we become aware of such data, we will delete it promptly.

7. Changes to This Policy

We may update this Privacy Policy periodically. Any changes will be posted on this page with a revised “last updated” date. We encourage you to review this policy regularly to stay informed about how we protect your information.

Contact Us

If you have questions or concerns about this Privacy Policy, please reach out to us at [email protected].

Last updated: August 22, 2025